Sound Consumer

Dedicated since 1961 to informing and inspiring the PCC community through the co-op’s vision of advancing the health and well-being of people, their neighborhoods and our planet.

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Sound Consumer, March 2016

Paperless member discount

Based on popular demand, starting this month, PCC members will not need to bring a paper coupon to stores to receive the monthly 10-percent member discount. Simply show your member card — or tell the cashier the phone number associated with your membership — then ask to apply your 10-percent discount.

Based on popular demand, starting this month, PCC members will not need to bring a paper coupon to stores to receive the monthly 10-percent member discount. Simply show your member card — or tell the cashier the phone number associated with your membership — then ask to apply your 10-percent discount.

Proposed PCC bylaws

Please vote in PCC’s 2016 elections! PCC members will have the opportunity to adopt a new set of bylaws — the rules that govern operations of our cooperative — for the first time since 2008.

Please vote in PCC’s 2016 elections! PCC members will have the opportunity to adopt a new set of bylaws — the rules that govern operations of our cooperative — for the first time since 2008.

Spring lamb

Lamb’s tender, delicate flavor is a great choice year-round, whether you’re seeking out a quick, weeknight dish or a special meal. Here, four recipes using different cuts offer global flavors that draw out the exceptional quality of the pasture-raised Umpqua Valley Lamb sold at PCC.

Lamb’s tender, delicate flavor is a great choice year-round, whether you’re seeking out a quick, weeknight dish or a special meal. Here, four recipes using different cuts offer global flavors that draw out the exceptional quality of the pasture-raised Umpqua Valley Lamb sold at PCC.

Umpqua Valley Lamb

Since the 1990s, Umpqua Valley Lamb has supplied PCC with fresh lamb raised on lush pastures in southwest Oregon. Learn about the health benefits, cooking techniques, and four cuts to try.

Since the 1990s, Umpqua Valley Lamb has supplied PCC with fresh lamb raised on lush pastures in southwest Oregon. Learn about the health benefits, cooking techniques, and four cuts to try.

Country Natural Beef to go Non-GMO

The ranchers of Country Natural Beef have voted to become Non-GMO Project Verified. CNB will be the first national brand of beef to be non-GMO verified.

The ranchers of Country Natural Beef have voted to become Non-GMO Project Verified. CNB will be the first national brand of beef to be non-GMO verified.

Berry choices: you decide!

PCC Natural Markets is offering a choice in fresh berries so you, our members and shoppers, can decide for yourselves how you’d like to respond to a call to boycott the Driscoll’s brand.

PCC Natural Markets is offering a choice in fresh berries so you, our members and shoppers, can decide for yourselves how you’d like to respond to a call to boycott the Driscoll’s brand.

Transforming food system values

Big, processed food companies are losing market share as shoppers are rejecting artificial colors and flavors, pesticides, preservatives, growth hormones, antibiotics and genetically engineered ingredients. Here’s a look at some recent notable shifts in the market.

Big, processed food companies are losing market share as shoppers are rejecting artificial colors and flavors, pesticides, preservatives, growth hormones, antibiotics and genetically engineered ingredients. Here’s a look at some recent notable shifts in the market.

In season

Local rhubarb, Pixie tangerines, Bartlett, Red Bartlett and D’Anjou pears, baby turnips, Russian kale, kale raab and spring onions are the stars in our produce department this month.

Local rhubarb, Pixie tangerines, Bartlett, Red Bartlett and D’Anjou pears, baby turnips, Russian kale, kale raab and spring onions are the stars in our produce department this month.

Staff picks

This month our staff are raving about Schmidt’s deodorant, Ziva hummus, Wholesum organic, fair trade produce and more!

This month our staff are raving about Schmidt’s deodorant, Ziva hummus, Wholesum organic, fair trade produce and more!

A voice for the living soil

PCC Farmland Trust farmer discusses how soil acidification is the most far-reaching threat to conventional food production, and how organic farmers improve soil.

PCC Farmland Trust farmer discusses how soil acidification is the most far-reaching threat to conventional food production, and how organic farmers improve soil.

Letters to the editor

Olive oil fraud? · Ag-gag laws · Sustainable palm oil? · Fungicides on oranges? · Supplement efficacy and safety · Driscoll’s boycott · Sustainable clothing · Deli ingredients

Olive oil fraud? · Ag-gag laws · Sustainable palm oil? · Fungicides on oranges? · Supplement efficacy and safety · Driscoll’s boycott · Sustainable clothing · Deli ingredients

News bites

GMA “Subterfuge” · New sugar guidelines · Sugar and breast cancer · First offshore fish farming rules · No more Dolphin-Safe claims? · FDA bans imports of GE salmon · Truth about food miles · No GE in Taiwanese schools · FDA withdraws chemical approval · Venezuela rejects GM seeds · “Diet” foods decline

GMA “Subterfuge” · New sugar guidelines · Sugar and breast cancer · First offshore fish farming rules · No more Dolphin-Safe claims? · FDA bans imports of GE salmon · Truth about food miles · No GE in Taiwanese schools · FDA withdraws chemical approval · Venezuela rejects GM seeds · “Diet” foods decline

Soil & Sea: reports from our producers

Learn about this International Year of the Pulses, how Washington viticulturists are getting creative to conserve water, California’s experimentation with drought-prevention techniques, and more.

Learn about this International Year of the Pulses, how Washington viticulturists are getting creative to conserve water, California’s experimentation with drought-prevention techniques, and more.

PCC Board of Trustees report

Board report · Board election · Am I ready to vote? · Get to know your trustees

Board report · Board election · Am I ready to vote? · Get to know your trustees

Sound Consumer, March 2016