PCC Community Markets Releases “Scratch-made Meals at Home” Meal Kits
Subscription-free kits feature fresh, organic and non-GMO ingredients; Available now in select delivery areas and PCC stores
(SEATTLE, April 11, 2018) – PCC Community Markets (PCC), the nation’s largest community-owned food market, today announced its new subscription-free “Scratch-made Meals at Home” meal kits now available throughout Seattle via Instacart and Amazon Prime Now, and for in-store purchase at Greenlake Village PCC. Created by PCC’s in-house chefs, each kit features simple-to-follow, original recipes — like Sesame-Gochujang Steak with Kimchi Fried Rice & Shirred Egg, and Simple Cassoulet with Chicken and Sausage — with best-in-class ingredients like almost entirely organic produce and non-GMO, locally raised meats. All ingredients are hand-packed in PCC kitchens, in packaging that is almost entirely compostable or recyclable.
“The meal kit market is growing at an incredible rate, and as a certified organic grocer, PCC is uniquely positioned to succeed,” said Darrell Vannoy, PCC Vice President of Merchandising. “We have access to the freshest, highest-quality ingredients right in our stores. Our kits will be individually hand-packed in our own local kitchens, not shipped days ago from a warehouse several states away. This allows PCC to offer customers greater flexibility and choice, and reduces costly waste. These are exactly the type of meal kits you’d expect from PCC: incredibly fresh, sustainably sourced and full of flavor.”
Six globally inspired kits are available now — including a vegetarian (VEG) offering — with additional recipes added every four weeks. The debut kits include:
(1) Sesame-Gochujang Steak with Kimchi Fried Rice & Shirred Egg
(2) Simple and Sophisticated Cassoulet with Chicken and Sausage
(3) Red Lentil Curry with Jasmine Rice, Zucchini and Warm Halloumi Cheese (VEG)
(4) Pan-roasted Chicken with Honeyed Carrots and Pistachios & Currant-Couscous
(5) Blackened Seasonal Fish Tacos with Avocado-Tomatillo Crema, Lime and Salt Radishes & Pumpkin Seed Slaw
(6) Jaeger Schnitzel in Mushroom Sauce with Smashed Potatoes & Sweet and Sour Cabbage-Apple Slaw
Store staff will hand-select fresh, seasonal ingredients that meet the co-op’s high-quality standards and are sourced from local producers whenever possible. Packaging was kept to a minimum by using almost 100-percent compostable and recyclable materials, and with none of the wasteful cold packs and insulation that meal kits shipped from afar use.
Kits cost $19.99 for a full meal for two people and include suggestions for complementary made-from-scratch salads available via delivery or in-store; and wine, beer or cider pairings, also available in store. PCC’s meal kits also will be available at Burien PCC when it opens this May and will roll out to additional PCC locations in the coming months.
About PCC Community Markets
Founded in Seattle in 1953, PCC Community Markets (PCC) is the nation’s largest community-owned food market and WholeFoods Magazine’s 2016 Retailer of the Year. PCC has an active membership spanning more than 58,000 households. In 2016, the co-op gave 38 percent of its after-tax net earnings back to its 58,000 Seattle-area members, and an additional 15 percent of its after-tax net earnings to schools and nonprofits around the Puget Sound, including PCC Farmland Trust, Washington Tilth Association and FareStart.
PCC operates 10 stores in the Puget Sound area, including the cities of Bothell, Edmonds, Issaquah, Kirkland, Redmond and Seattle. Its Seattle stores are in the neighborhoods of Columbia City, Fremont, Green Lake, View Ridge and West Seattle, which will reopen in 2019. The co-op will open its Burien store in Spring 2018. It also has plans to open new stores in Seattle’s Ballard neighborhood in 2019 and the Madison Valley and Downtown Seattle neighborhoods in 2020.
Kristin Sundberg on behalf of PCC Community Markets